Magnificent Directional Even Arm Sofa Jack Lenor Larsen Mid Century Modern

​​A brand known to vintage mid-century modern furniture collectors everywhere, Directional Furniture opened its doors after American furniture designer Paul McCobb created the high-end Directional Modern line of sofas distributed by the New York–based Modernage Company.

In his pivotal introduction of postwar modernism to the mass market, the revered Massachusetts-born McCobb had established several lines, from the affordable and refined Planner Group for Winchendon to the swooping and unexpected arms of the Symmetric Group for Widdicomb, a Shaker-inspired collection that included a sofa and a lounge chair. Like all of McCobb’s designs, the Directional pieces for Modernage are defined by a sleek aesthetic in which the focus is on elegant functionality, frequently using fine materials such as brass and walnut. In 1949, in partnership with New York furniture salesman B.G. Mesberg, McCobb set up the Directional Furniture Company.

The pair’s first pieces were upholstered chairs, intended to harmonize with the modular Multiplex pieces designed by Martin Feinman. McCobb then designed an array of furniture including storage, dining, seating, desks and other pieces with details such as leather tops, wood finishes and Roman Travertine surfaces. While Directional stopped production of McCobb’s work in the early 1960s, it still released numerous pieces by leading designers manufactured by a variety of companies.

Designer Paul Evans led the factory for a time after joining in 1964. His provocative work for the company often reflected his understanding of materials from his early training as a silversmith, such as the popular Cityscape series — a milestone in brutalist design — with its blocky forms accented with brass and chrome. At his shop in Lambertville, New Jersey, he collaborated with a design team to clad furniture pieces in metallic surfaces, like the Argente line that began production in 1968 and involved an acetylene torch to give its aluminum material a textural quality. He also worked on the Sculpted Bronze series with hand-formed resin shaped over plywood or steel that was then coated with atomized bronze.

Other Directional designers included Vladimir Kagan, who contributed biomorphic sofas and swivel chairs; Milo Baughman, who created tables and dressers inspired by Scandinavian modernism; and Jack Lenor Larsen, who covered sofas in dynamically patterned fabric.

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Jack Lenor Larsen was a celebrated American mid-century modern textile designer born in Seattle. He fostered connections throughout the design and architecture industries beginning in 1950, and today, his influential eponymous design company is widely recognized for its muted hand-spun textured textiles. Larsen manufactured fabrics all over the world for more than six decades, using both traditional and modern weaving techniques.

Larsen initially studied in the architecture program at the University of Washington before he quickly realized he was instead interested in furniture design and interiors. He earned his MFA in 1949 from the Cranbrook Academy of Art — the go-to art school for design stars of the mid-20th century. The following year he moved and opened a studio in New York City where he launched his career. 

For one of his first commissions, which was to design curtains for the Lever House — a New York City icon designed by Gordon Bunshaft and Natalie de Blois — Larsen created a linen and gold metal-themed weave to complement the building’s famed glass walls. He designed similarly magnificent textiles for the Phoenix Opera House, the Wolf Trap Theater and more.

Nowhere is Larsen’s profound impact on textile design more evident than at LongHouse Reserve, his house in East Hampton, New York. Modeled after a seventh-century Shinto Shrine, the home and its surrounding sculpture gardens opened to the public in 1992. 

Larsen built LongHouse Reserve in collaboration with Charles Forberg. The property features sliding panels that showcase the revered artisan’s fabrics as well as works by Lucie Rie, Wharton Esherick, and Edward Wormley. The gardens feature sculptures by Willem de Kooning, Sol LeWitt and Yoko Ono.

Larsen had a solo exhibit at the Louvre in 1981. His work is held in the permanent collections of the Museum of Modern Art in New York, the Art Institute of Chicago and the Victoria and Albert Museum in London. 

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