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General IdeaUrsa Major & Taurus: Pavilion Fragments from the Starry Vault1983
1983
$4,250
£3,251.58
€3,718.69
CA$6,051.63
A$6,554.64
CHF 3,471.63
MX$79,301.35
NOK 43,643.74
SEK 40,685.25
DKK 27,772.90
About the Item
General Idea was founded in 1967 in Toronto by AA Bronson (b. 1946), Felix Partz (1945-1994), and Jorge Zontal (1944-1994). Over the course of 25 years, they made a significant contribution to postmodern and conceptual art in Canada and beyond.
Their body of work combines provocative or banal imagery with wit and irony, creating subversive cultural critiques on a wide range of topics from the role of the artist in society to the AIDS crisis.
Two of the members, Felix Partz and Jorge Zontal, died of AIDS in 1994. Its surviving member, AA Bronson, continues to practice as an independent artist and oversees the representation and exhibition of General Idea’s work internationally.
In the early 1980s, General Idea was commissioned by the Toronto Stock Exchange to install a work/mural. Shortly after, the TSE published two prints: a lithograph poster and a limited edition print that used the images from the mural.
Legend has it that a significant part of the edition was destroyed/thrown away when the TSE moved from the trading floor at the TD Centre to their current offices.
As a result, this work has almost achieved mythological status amongst General Idea collectors. As for the mural, it remains unclear what happened to it; was it destroyed, was it disassembled and stuck in storage? To this day, it remains unclear.
We are excited to be offering this very rare and wonderful General Idea work.
This work is one of the most elegant pieces General Idea created, and represents an intersection between Toronto history, finance and public art in Canada.
Questions about this piece? Contact us.
“Ursa Major & Taurus: Pavilion Fragments from the Starry Vault”
Canada, 1983
Relief print with 23 karat gold letterpress hot stamping, analine dyes on paper
Titled, signed, dated 1983 and numbered by General Idea.
From an edition of 100
23"H 31"W (work)
25"H 33"W (framed)
Very good condition
- Creator:
- Creation Year:1983
- Dimensions:Height: 23 in (58.42 cm)Width: 31 in (78.74 cm)
- Medium:
- Movement & Style:
- Period:
- Condition:very good condition.
- Gallery Location:Toronto, CA
- Reference Number:Seller: 09-251stDibs: LU215216988652
General Idea
General Idea was commissioned by the Toronto Stock Exchange to install a work/mural. Shortly after the TSX published two prints, a lithograph poster and a limited edition print. However, most of the edition was destroyed/thrown away, when they moved from the trading floor at the TD Centre to their offices. As a result, the work has almost achieved mythological status amongst General Idea collectors.
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General Idea formed in 1967 in Toronto and over the next nearly 30 years made a remarkable contribution to post-modern art.
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The group was both prolific and multi-disciplinary long before it became de rigueur. They use photography, sculpture, painting, mail art, video, installation, multiples, and performance.
With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social (and art-world) issues such as the cult of the artist, mass media, queer identity, and consumerism.
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The group was both prolific and multi-disciplinary long before it became de rigueur. They use photography, sculpture, painting, mail art, video, installation, multiples, and performance.
With their subversive approach and interest in parody and appropriation, General Idea addressed a broad range of social (and art-world) issues such as the cult of the artist, mass media, queer identity, and consumerism.
Thematic continuity was a key element in General Idea's work. Early on they introduced talismans or logos that they would revisit and re-envision, including skulls, ziggurats, and poodles.
This print comes from "Fear Management": a set of 8 prints...
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