Skip to main content
Want more images or videos?
Request additional images or videos from the seller
1 of 8

Unknown
1950 Original poster San Candido: Ricchi Premi al Consumatore Soluzione Saponosa

1950

$2,741.78
£2,034.14
€2,300
CA$3,753.64
A$4,205.28
CHF 2,188.85
MX$51,212.31
NOK 27,882.99
SEK 26,257.91
DKK 17,512.59
Shipping
Retrieving quote...
The 1stDibs Promise:
Authenticity Guarantee,
Money-Back Guarantee,
24-Hour Cancellation

About the Item

Step back in time to the vibrant 1950s, where a captivating advertising poster titled "San Candido: Ricchi Premi al Consumatore Soluzione Saponosa" (San Candido: Rich Rewards for the Consumer Soapy Solution) tells a story of consumer allure and the promise of cleanliness in post-war Italy. This vintage gem unfolds against the charming backdrop of San Candido, a town that beckoned consumers with the dual charm of rich rewards and a revolutionary soapy solution. The poster, a visual feast of mid-century design, transports us to an era when everyday products were celebrated with artistic flair. The central theme of the poster revolves around a "soluzione saponosa" or soapy solution, indicating a product likely associated with cleanliness and hygiene—a priority in the post-war period. The visual narrative skillfully integrates the promise of rewards with the daily essentials that shaped the lives of consumers. A carefully chosen color palette and evocative graphics capture the spirit of the times. The bold typography emphasizes the benefits of the soapy solution, inviting consumers to indulge in a product that promises not only cleanliness but also the chance to win rich rewards. San Candido's picturesque charm serves as an ideal setting for this advertising masterpiece. The imagery blends seamlessly with the town's landscape, creating a sense of harmony between the product, the promises it holds, and the environment it wishes to enhance. Cosmetics - Advertising - Italy Con San Candido Bucato Candido Saiga Genova
  • Creation Year:
    1950
  • Dimensions:
    Height: 38.98 in (99 cm)Width: 27.56 in (70 cm)
  • Medium:
  • Period:
  • Condition:
    Good condition, on linen.
  • Gallery Location:
    PARIS, FR
  • Reference Number:
    1stDibs: LU1792213694162

More From This Seller

View All
1952 original poster by Daniele Buzzi - Lugano Suisse Southern Switzerland
Located in PARIS, FR
In the picturesque realm of travel posters, Daniele Buzzi's 1952 creation beckons viewers to explore the scenic wonders of Lugano in Southern Switzerland. This vintage masterpiece se...
Category

1950s Prints and Multiples

Materials

Lithograph, Paper, Linen

Original 1932 travel poster by Nufer - Locarno Lake Maggiore
Located in PARIS, FR
This original 1932 travel poster by Nufer captures the timeless allure of Locarno, the sun-drenched jewel of southern Switzerland. Designed with striking Art Deco precision, the comp...
Category

1930s Prints and Multiples

Materials

Paper, Lithograph

Circa 1930 Original Padova travel poster by Marcello Dudovich - Padova - ENIT
By Marcello Dudovich
Located in PARIS, FR
This original Padova travel poster, created circa 1930 by renowned Italian illustrator Marcello Dudovich, showcases the grandeur and historical significance of the city of Padua. Com...
Category

1930s Prints and Multiples

Materials

Lithograph, Paper

1932 original advertising poster for Biscotti di gran Lusso - Lazzaroni
Located in PARIS, FR
Crafted in 1932, the advertising poster for "Biscotti di gran Lusso - Lazzaroni" epitomizes the golden age of Italian graphic design and culinary excellence. Created to promote the l...
Category

1930s Art Deco Prints and Multiples

Materials

Lithograph, Paper, Linen

circa 1925 original travel poster by Simeoni Lago di Garda Riva E.N.I.T.
Located in PARIS, FR
In the realm of travel ephemera, Antonio Simeoni's circa 1925 original poster promoting the Lago di Garda and Riva through E.N.I.T. (Ente Nazionale Italiano per il Turismo) emerges a...
Category

1920s Prints and Multiples

Materials

Linen, Lithograph, Paper

Original 1933 Italian travel poster promotes Trento - ENIT Italian Railways
Located in PARIS, FR
This magnificent original 1933 Italian travel poster promotes Trento, issued by ENIT (Ente Nazionale Italiano per il Turismo) to celebrate this Alpine city’s cultural heritage and st...
Category

1930s Prints and Multiples

Materials

Linen, Paper, Lithograph

You May Also Like

1960 Santo Stefano D'aveto Original Vintage Poster
By Mario Puppo
Located in Winchester, GB
Beautiful vibrant poster from 1955 promoting the ski resort of Santo Stefano D'Aveto in the city of Genoa in the Liguria region of Italy. Printed by Printed by Sigla Effe, Genova, th...
Category

Vintage 1960s Italian Posters

Materials

Paper

1950 Baratti e Milano Torino Original Vintage Poster
Located in Winchester, GB
Going on to become one of the most recognisable names in Italian confectionary, Baratti e Milano was founded in 1858 when they first opened their shop in Turin (Torino). This beautiful Art Deco design showing a woman showering...
Category

Vintage 1950s Italian Art Deco Posters

Materials

Paper

1950 Baratti e Milano Torino Original Vintage Poster
$2,100 Sale Price
20% Off
Free Shipping
Original Vintage Poster Marcello Nizzoli Campari 1927 Linen Backed Lithograph
By Marcello Nizzoli
Located in Melbourne, Victoria
Original vintage poster Marcello Nizzoli Campari 1927 linen backed lithographic poster Linen (backed on acid-free paper and cotton canvas) Printer, publisher or brands: DAVIDE ...
Category

Antique 19th Century Italian Art Deco Posters

1934 Campari l'Aperitivo - Koller Original Vintage Poster
Located in Winchester, GB
Iconic Italian liqueur brand Campari collaborated with many artists throughout the 20th century, creating wonderful and timeless artworks. Campari was formed in 1860 by Gaspare Campa...
Category

Vintage 1930s Italian Posters

Materials

Paper

Original Vintage Poster Vini di Lussio by Plinio Codognato 1922
Located in Boca Raton, FL
Bacchus, that Roman god who loved his wine, is up to his usual tricks in this 1922 advertisement commissioned by the Societa Italiana Vini Superiori (Italian Society of Superior Wine...
Category

1920s Prints and Multiples

Materials

Lithograph

1940 Barbisio Original Vintage Poster
Located in Winchester, GB
Beautiful piece from 1940 for Barbisio Hats featuring stunning artwork. This charming poster with artwork from St. Mingozzi depicts a small white dog walking up to a Barbisio hat and...
Category

Vintage 1940s Italian Posters

Materials

Paper