A Rare Gucci Silverplate, Fabric And Plexiglass Serving Tray Circa 1970
View Similar Items
A Rare Gucci Silverplate, Fabric And Plexiglass Serving Tray Circa 1970
About the Item
- Creator:Gucci (Manufacturer)
- Dimensions:Height: 0.5 in (1.27 cm)Diameter: 13.88 in (35.26 cm)
- Style:Modern (Of the Period)
- Materials and Techniques:
- Place of Origin:
- Period:
- Date of Manufacture:Circa 1970
- Condition:Wear consistent with age and use. Very good - commensurate with age light surface scuffs on clear plexiglass over fabric.
- Seller Location:Richmond, VA
- Reference Number:1stDibs: LU94261029506
Gucci
Long before trend-bucking creative director Alessandro Michele brought his hallucinatory “Utopian Fantasy” campaign to Gucci, it was a modest Italian leather shop. Today, it’s an internationally renowned luxury house with an iconic logo, and vintage Gucci clothing, handbags and shoes are among high fashion's most covetable goods.
Guccio Gucci (1881–1953) admired the stylish suitcases he saw wealthy guests arrive with at the Savoy Hotel in London, where he worked as a bellhop. So, in 1921, after a stint at Franzi, a luggage company in his hometown of Florence, he opened a leather goods shop of his own.
At first, Gucci’s Florence business specialized in equestrian accessories. But as its reputation flourished, particularly among the English aristocracy, so too did its footprint. In 1938, he brought three of his sons — Aldo, Vasco and Rodolfo — into the business and expanded it to Rome and later Milan. In the mid-1930s, a League of Nations embargo against Italy pushed Gucci to experiment with alternatives to imported leather. Its woven hemp fabric from Naples, adorned with the brand’s signature diamond print, was a hit, especially among A-list celebrities. The material was first used on suitcases before finding enduring popularity on handbags. (No list of revered designer purses would be complete without Gucci.)
In the 1950s, Elizabeth Taylor carried one of Gucci’s bamboo-handled tote bags, another adaptation to material rationing. After Jackie Kennedy was seen sporting a slouchy Gucci tote in 1961, it was renamed for the First Lady. Then Grace Kelly, on a visit to the boutique in Milan, inspired Rodolfo Gucci to work with Italian illustrator and Gucci textile designer Vittorio Accornero on the Flora print in 1966. Taking cues from Sandro Botticelli’s Primavera, with its pattern of flora and insects, it was painted entirely by hand and featured no fewer than 37 colors.
In 1953, just 15 days after opening his first store on New York’s 5th Avenue, Guccio passed away at 72. The early 1970s saw store openings in Tokyo and Hong Kong, but by the late 1980s, Gucci was floundering. Rodolfo Gucci took charge in 1982, but family drama and lawsuits ensued. In 1993, Rodolfo’s son, Maurizio, transferred his shares in the company to Investcorp, ending the family’s involvement in Gucci. Dawn Mello, then-president of Bergdorf Goodman, joined as creative director in 1989. But it was Tom Ford, who took over as creative director in 1994, who ultimately revived the brand.
Ford’s racy ads, shot by photographers such as Mario Testino, stirred controversy. And his potent vision of sexed-up femininity — with “jewel-toned satin shirts unbuttoned to there,” as Vogue described his breakthrough 1995 runway show — was wildly successful. The new millennium brought new ownership — Pinault Printemps Redoute in 2004 — and a more toned-down vision from Frida Giannini, who became sole creative director in 2006. Alessandro Michele was named creative director in 2015, and the storied brand took a giant leap forward.
Find vintage Gucci clothing and accessories on 1stDibs.
- Midcentury Tortoiseshell Lucite and Silver French Serving Tray after Dior, 1970sBy Christian DiorLocated in Roma, ITWonderful mid-century serving tray in lucite with tortoiseshell effect and silver. This fantastic piece was designed in France following the style of Christian Dior Style during the ...Category
Vintage 1970s French Mid-Century Modern Platters and Serveware
MaterialsMetal, Silver
- Gucci Rare Vintage Silver Plate, Brass Horse Bit Oval Tray with Handles BarwareBy GucciLocated in North Miami, FLThis stunning and fantastic rare and unusual vintage Italian hallmarked Gucci oval horse bit monumental large tray is a combination of brass and silver plated. It is so versatile for serving, for dining or for barware. The oval size is large and the combination of the two metals is gorgeous. This is a great find of a huge Gucci tray...Category
Vintage 1970s Italian Modern Barware
MaterialsSilver Plate, Brass
- Mid-Century Tortoiseshell Lucite and Brass Serving Tray by Guzzini, Italy 1970sBy GuzziniLocated in Roma, ITWonderful Mid-Century round tray in tortoiseshell effect lucite and brass. This fantastic serving piece was produced in Italy during the 1970s by Guzzini with the clear influence of ...Category
Mid-20th Century Italian Mid-Century Modern Platters and Serveware
MaterialsMetal, Brass
- French Organic Modern Serving TrayLocated in Stamford, CTOne of a kind French 1950s three dish serving tray or snack tray. Large twisted-"braided' ceramic handles. Three thick organic looking melon colored square...Category
Vintage 1950s French Organic Modern Barware
MaterialsCeramic, Wood
$525 / set - French Faux Bamboo Vanity Tray or Serving Tray in Brass and BronzeLocated in Barcelona, ESBeautiful early 20th century faux bamboo brass tray with handles and foliage details. France, 1920-1930. This eye-catching faux bamboo tray wi...Category
20th Century French Art Deco Platters and Serveware
MaterialsBrass, Bronze
- Vintage Couroc Cat Design Barware Serving TrayBy The Couroc CompanyLocated in North Hollywood, CAMid-Century Modern Couroc of Monterey California cat design barware serving tray. A mid century beautiful Couroc barware tray featuring a cat made up of the classic Couroc inlay tech...Category
Mid-20th Century American Mid-Century Modern Barware
MaterialsResin
Recently Viewed
View AllRead More
Explore a Century of Gucci Fashion in London
The iconic Italian label’s traveling exhibition has just arrived in London.
The Stories behind the Most Famous Luxury Fashion Logos
From Chanel to YSL, the logos of some legacy fashion houses spark instant brand recognition and have come to symbolize a kind of luxury that feels at once aspirational and attainable.