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Spencer Douglass CrockwellAfter a Day on the Slopes, Beer Advertisement1954
1954
About the Item
Signature: Signed Lower Left
Following World War II, the United States Brewers Foundation (USBF) wanted beer to be seen in a more positive light, as an integral part of the American way of life and, as their now famous tagline states, as “America’s beverage of moderation.” From 1945 to 1956, the USBF produced at least 136 ads using the same thematic elements, with 120 of them numbered as part of the “Home Life in America” series. This work is number 103 of the series and was featured in ads in the January 24th and February 7th, 1955 issues of Life Magazine.
- Creator:Spencer Douglass Crockwell (1904 - 1968, American)
- Creation Year:1954
- Dimensions:Height: 24.5 in (62.23 cm)Width: 23 in (58.42 cm)
- Medium:
- Period:
- Condition:
- Gallery Location:Fort Washington, PA
- Reference Number:Seller: 32901stDibs: LU38434504311
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