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70s Gucci Sunglasses

Gucci 70s vintage sunglasses
By Gucci
Located in Santa Clarita, CA
: Pearlescent Pink Lens: Blue MATERIALS: Frame: Acetate Lenses: UV400 These sunglasses produced by Gucci in
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1970s Italian Sunglasses

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Gucci for sale on 1stDibs

Long before trend-bucking creative director Alessandro Michele brought his hallucinatory “Utopian Fantasy” campaign to Gucci, it was a modest Italian leather shop. Today, it’s an internationally renowned luxury house with an iconic logo, and vintage Gucci clothing, handbags and shoes are among high fashion's most covetable goods.

Guccio Gucci (1881–1953) admired the stylish suitcases he saw wealthy guests arrive with at the Savoy Hotel in London, where he worked as a bellhop. So, in 1921, after a stint at Franzi, a luggage company in his hometown of Florence, he opened a leather goods shop of his own.

At first, Gucci’s Florence business specialized in equestrian accessories. But as its reputation flourished, particularly among the English aristocracy, so too did its footprint. In 1938, he brought three of his sons — Aldo, Vasco and Rodolfo — into the business and expanded it to Rome and later Milan. In the mid-1930s, a League of Nations embargo against Italy pushed Gucci to experiment with alternatives to imported leather. Its woven hemp fabric from Naples, adorned with the brand’s signature diamond print, was a hit, especially among A-list celebrities. The material was first used on suitcases before finding enduring popularity on handbags. (No list of revered designer purses would be complete without Gucci.)

In the 1950s, Elizabeth Taylor carried one of Gucci’s bamboo-handled tote bags, another adaptation to material rationing. After Jackie Kennedy was seen sporting a slouchy Gucci tote in 1961, it was renamed for the First Lady. Then Grace Kelly, on a visit to the boutique in Milan, inspired Rodolfo Gucci to work with Italian illustrator and Gucci textile designer Vittorio Accornero on the Flora print in 1966. Taking cues from Sandro Botticelli’s Primavera, with its pattern of flora and insects, it was painted entirely by hand and featured no fewer than 37 colors.

In 1953, just 15 days after opening his first store on New York’s 5th Avenue, Guccio passed away at 72. The early 1970s saw store openings in Tokyo and Hong Kong, but by the late 1980s, Gucci was floundering. Rodolfo Gucci took charge in 1982, but family drama and lawsuits ensued. In 1993, Rodolfo’s son, Maurizio, transferred his shares in the company to Investcorp, ending the family’s involvement in Gucci. Dawn Mello, then-president of Bergdorf Goodman, joined as creative director in 1989. But it was Tom Ford, who took over as creative director in 1994, who ultimately revived the brand.

Ford’s racy ads, shot by photographers such as Mario Testino, stirred controversy. And his potent vision of sexed-up femininity — with “jewel-toned satin shirts unbuttoned to there,” as Vogue described his breakthrough 1995 runway show — was wildly successful. The new millennium brought new ownership — Pinault Printemps Redoute in 2004 — and a more toned-down vision from Frida Giannini, who became sole creative director in 2006. Alessandro Michele was named creative director in 2015, and the storied brand took a giant leap forward.

Find vintage Gucci clothing and accessories on 1stDibs.

Finding the Right sunglasses for You

A pair of vintage designer sunglasses can be a game-changing finishing touch to your ensemble.

No matter your age or general fashion sensibility, wearing sunglasses may already be part of your regular outdoor routine owing to their practicality. Most sunglasses protect the eyes from harmful UV (ultraviolet) rays — and not merely on sunny days. Glasses that utilize color-enhancing lenses, which feature specific coatings or filter tints, can limit the amount of light coming through, while polarized lenses substantially reduce glare.

So while their usefulness is well known, let’s face it, a good pair of sunglasses can be stylish too.

People have been making a statement with iconic eyewear for a while — sunglasses garnered popularity with the Hollywood set in the early 1900s, when it wasn’t uncommon for a hip actress to be photographed in a pair of her sharpest shades.

Today, we’re still talking about the sunglasses that Audrey Hepburn — the original trendsetter — donned in the opening scene of 1961’s Breakfast at Tiffany’s. She emerges from the flagship store of the legendary luxury house referenced in the film’s title in a pair of glamorous dark tortoiseshell frames designed by London eyewear firm Oliver Goldsmith Sunglasses. The brand was a keeper for Hepburn — in 1967, she famously wore a pair of Goldsmith’s Yuhu wraparound frames in the poster for Stanley Donen’s film Two for the Road.

Indeed, celebrities have long held sway in the sunglasses realm — perhaps you’ve opted for vintage Ray-Ban sunglasses because you’re enamored with Marilyn Monroe’s celebrated Wayfarers or you’ve taken to classic Aviators because actor Jon Hamm wore them in the nostalgic TV smash hit Mad Men. Good frames are a surefire way to take your style to the next level.

When shopping for the right pair of sunglasses, consider the color and shape of the frames (as well as the shape of your face), how dark or light the lenses are — or tint, if you’re leaning toward a chic gradient lens. Take your time, spring for more than one pair because different moods call for different shades and, while you’re at it, make sure you know how to spot a pair of fake Ray-Ban sunglasses before you make that purchase.

On 1stDibs, our collection of vintage designer sunglasses features classics from Gucci, Cartier, Chanel and other brands as well as a wide range that can be sorted by color — find sleek black sunglasses, brown pairs and a whole lot of other eye-catching options, whether it’s sunny outside or not.

Questions About Gucci
  • 1stDibs ExpertApril 5, 2022
    Gucci Ophidia is a line of handbags from a collection that premiered in 2018. Primarily crafted from canvas, the iconic stripe and webbed design exudes vintage charm. You’ll find a variety of Gucci handbags from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    No, Gucci handbags are not made in China — according to Gucci, their purses are 100 percent made in Italy. If you see Gucci purses stamped “Made in China,” they’re not authentic. Find an assortment of vintage and contemporary Gucci bags from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    Yes, to polish your Gucci belt buckle, wipe the metal buckle down with a dry cloth and vinegar to dissolve the tarnish. Apply a small amount of metal polish to a cotton cloth, and rub for three to five minutes. Find Gucci belts and other accessories from the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    It depends. If you take care of your Gucci shoes and don’t wear them daily, they’re less likely to crease. Some may find that Gucci shoes crease easily, while others don’t find it an issue. Find expertly vetted vintage and modern Gucci shoes on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    Gucci watches are more fashion than function, so if you want a super-stylish watch that simply tells time, a Gucci watch is great. However, if you're looking for a highly functional one, you may want to look at watch brands known for their functionality, such as Rolex.
  • 1stDibs ExpertFebruary 22, 2021
    You can tell if a Gucci belt is real by looking at the sticker on the Gucci belt that contains a serial number and phrase “Made in Italy”. The serial number should be 21 digits long and will typically begin with the numbers 223 or 114. Many knockoff Gucci belts have serial numbers beginning with 1212.
  • 1stDibs ExpertFebruary 22, 2021
    The best way to distinguish whether or not a Gucci purse is real is by looking for the serial number tag. These are typically located on the leather patch on the top of the inside. Find a variety of authentic Gucci handbags and purses on 1stDibs.
    Couture ClosetsMarch 21, 2021
    Stitching Should Be Even, Interior Tag Should Be Intact, Monogram Pattern Should Be Clear and Symmetric, Hardware Should Be Top Quality, Body Made From Premium Leather, Check Dustbag and Authenticity Cards, Logo Should Be Clear & Precise.
  • 1stDibs ExpertJanuary 4, 2022
    Gucci shoes typically run true to size, although different styles may have slight deviations from the true size. All Gucci shoes fall within one-half of the true size's range. Shop a collection of Gucci shoes from some of the world’s top boutiques on 1stDibs.
  • 1stDibs ExpertJanuary 4, 2022
    You can tell if a Gucci watch is real by looking at the back. An authentic Gucci watch will have a Gucci logo and model number on the back plate. Additionally, on the face, at the 6:00 position, it will say "Swiss Made." Shop a collection of Gucci watches from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    How you wear a square Gucci scarf comes down to a matter of preference. The versatile design means you can secure it in a knot or simply wear it loose around your shoulders. Shop a collection of Gucci scarves from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    To spot a fake Gucci bag, examine the interior tag. On a real Gucci bag, the registered trademark symbol appears at the top above the brand name and the words "made in Italy" are in lowercase letters. The back of the tag should display two sets of numbers arranged horizontally or vertically. In total, 10 to 13 numbers appear on real Gucci tags. Find a variety of expertly authenticated Gucci bags on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    The way you wear Gucci belt bags is a matter of preference. Belt bags can be styled as a classic belt bag or as a hands-free bag. Whether you like to wear it around your waist or as a crossbody bag, you’ll find a range of Gucci belt bags on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    Gucci shoes are made by Gucci in Italy. Gucci takes pride in the fact that the majority of its items are made in Italy with Italian products, such as fine Italian leather. Find an assortment of authentic Gucci shoes from the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    Gucci Marmont is a collection of handbags crafted with matelassé leather. Matelassé is the stitching technique that gives Marmont bags their classic padded look. You’ll find a variety of Gucci Marmont bags from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    What to wear with Gucci mules really comes down to personal preference! Boasting an open back and a sleek design, you can dress Gucci mules up with tights or pair them with jeans for a laid-back look. On 1stDibs, find a collection of Gucci footwear from some of the world’s top sellers.
  • 1stDibs ExpertApril 5, 2022
    The way you style Gucci Blooms slides is a matter of preference. Whether you pick out a pair of heeled or sandal slides, the floral print will enhance any outfit, and these backless shoes can be paired with jeans and a casual tee as often as they can with a short sleeve vintage day dress. Find a wide variety of Gucci Blooms slides on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    How to wear Gucci fur loafers comes down to a matter of preference. Loafers can be dressed up with tights or paired with jeans for a casual look. For extended product life, take special care to protect them from direct light, heat and rain. Shop a collection of Gucci loafers on 1stDibs.
  • 1stDibs ExpertMarch 5, 2024
    No, Gucci polos don’t run small. The iconic Italian luxury brand’s shirts generally fit true to size. The brand recommends that you consult the clothing sizing guide on the official Gucci website before you make a purchase. On 1stDibs, find a variety of authentic vintage Gucci polos and other Gucci shirts.
  • 1stDibs ExpertApril 5, 2022
    Gucci states that 95% of their manufacturers are based in Italy, but they have both internal facilities and facilities that are not managed by Gucci directly. The brand is proud of the fact that most of its items are primarily made in Italy. Shop a collection of Gucci items from some of the worlds top boutiques on 1stDibs
  • 1stDibs ExpertApril 5, 2022
    Most of Gucci’s leather manufacturing happens in Italy. The brand is proud of the fact that it uses Italian leather and that their items are primarily made in Italy. Shop a collection of Gucci leather items from some of the world’s top boutiques on 1stDibs.