Gufram

To transform concrete in a soft and comfortable material, so comfortable as to become a couch. From Auguste Perret’s pioneering approach, moving through Le Corbusier’s Copernican rev...

To transform concrete in a soft and comfortable material, so comfortable as to become a couch. From Auguste Perret’s pioneering approach, moving through Le Corbusier’s Copernican rev...

On the occasion of its 50th anniversary, Bocca revolutionizes its image: 25 new colors dye Gufram’s iconic lips, which for the occasion are dressed up in an unprecedented, more mater...

The mini Pratone® plays with the juxtaposition of a "large-small" proportion by reducing to 7/8 the giant Pratone that was designed in 1972 by Ceretti, Derossi, and Rosso, and exhibited that year at the MoMA as part of the Italy: The New Domestic Landscape exhibition. Just like the original version, the base of the "mini" sculpture shows the writing ‘Pratone’ on one of the sides, and 42 soft stems stretching in different directions complete the radical look of this little icon. As if in a fairy tale, the Gufram icons have become smaller and have now turned into Guframini®! The most radical Italian design...

Designed in 1968 by Giuseppe Raimondi, Mozza maintains the same vibrant revolutionary appeal and ability to adapt to countless living needs. Rendered in its present edition in a sexier and slimmer form, Mozza is an upturned truncated and athwart-cut cone on which it would seem impossible to sit. By lying back on its sloping surface of sort polyurethane, though, its structure gives in to body weight until it acquires the shape of a chair with back- and armrests. It's simple but original structural magic that makes it one of a kind. Mozza's external mass misleads you. Thanks to its lightness, this seat becomes a nomadic and versatile object in the living landscape. The primary seat for the sitting-room at home or the perfect service armchair in the sophisticated and elegant halls of design hotels, Mozza combines the international contemporary style with the characters of the Italian radical design, highlighted by the variety of its contemporary and pop upholstery colours. ABSTRACT Designed in 1968 by Giuseppe Raimondi, Mozza is an upturned truncated and athwart-cut cone on which it would seem impossible to sit. By lying back on its sloping surface of sort polyurethane, though, its structure gives in to body weight until it acquires the shape of a chair with back- and armrests. It's simple but original structural magic that makes it one of a kind. Mozza's external mass misleads you. Thanks to its lightness, this seat becomes a nomadic and versatile object in the living landscape. TECHICAL INFO Seat of soft polyurethane covered with cloth. Ø 85x80 cm, 9 Kg Ø 33,5x31,5 in, 20 lb DID YOU KNOW 1. It's one of the first projects by Gufram – born at the beginning of its activity. 2. It was designed by the first Artistic Director of the brand – Giuseppe Raimondi. 3. Mozza's sloping plane becomes soft when weight is set on it, and it allows you to comfortably sink in it. 4. Mozzo de-constructs the traditional...

Sitting on the ground, but ready to be moved elsewhere, Alvar is a chaise-lounge of structural polyurethane foam that preserves the lightness and versatility of the Sixties. After 40 years it has certainly matured in spirit, but deep in its soul it keeps its hippie attitude alive. Conceived in the years of radical design, Alvar is one of the first products with which Gufram faced the Challenge to produce modern furniture as opposed to the status quo...

To transform concrete in a soft and comfortable material, so comfortable as to become a couch. From Auguste Perret’s pioneering approach, moving through Le Corbusier’s Copernican rev...

The miniature Cactus, one of the radical design symbols par excellence. Gufram offers its fans a version identical to the original designed by Drocco and Mello in 1972. The mini mold is perfectly identical to the full-scale design and shows 2165 dimpled areas that decorate the stem and the arms of this otherworldly coat rack. The color was obtained by carefully studying the original green color to reproduce it, giving design enthusiasts a chance to own, albeit in a reduced version, a limited-edition design piece that is now sold out. As if in a fairy tale, the Gufram icons have become smaller and have now turned into Guframini! The most radical Italian design...

On the occasion of its 50th anniversary, Bocca revolutionizes its image: 25 new colors dye Gufram’s iconic lips, which for the occasion are dressed up in an unprecedented, more mater...

The little Bocca, drawing from the exact proportions of the original version, maintains the sinuous feel and sensuality of a woman’s lips, exactly as intended by Studio65 which designed it in 1970. But, unlike her big sister, she has decided to get rid of her fabric dress and be coated just like her other two little friends. This visionary and glamorous sofa has inspired artists and photographers as a much-photographed protagonist and the centre of attention in exhibitions all over the world. Now, it will become a sassy accessory in the most cutting-edge homes. As if in a fairy tale, the Gufram icons have become smaller and have now turned into Guframini! The most radical Italian design...

Cactus is the icon of Italian design that has revolutionized the domestic landscape. Made of flexible polyurethane this hall tree with four cantilever arms is as tall as a person and...

The name of this seat evokes music as well as Michael Young's passion for Sting and the Police. And music played a fundamental role in the conception of this sinuous armchair: as a m...

The name of this seat evokes music as well as Michael Young's passion for Sting and the Police. And music played a fundamental role in the conception of this sinuous armchair: as a m...

The name of this seat evokes music as well as Michael Young's passion for sting and the police. And music played a fundamental role in the conception of this sinuous armchair: as a m...

The name of this seat evokes music as well as Michael Young's passion for Sting and the Police. And music played a fundamental role in the conception of this sinuous armchair: as a m...

The name of this seat evokes music as well as Michael Young's passion for Sting and the Police. And music played a fundamental role in the conception of this sinuous armchair: as a m...

The name of this seat evokes music as well as Michael Young's passion for Sting and the Police. And music played a fundamental role in the conception of this sinuous armchair: as a m...