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Bulgari Jewelry & Watches

Greek silversmith Sotirios Voulgaris arrived in Rome in 1881 and set up his own shop there in 1884, calling it Bulgari, an Italianization of his last name (in the brand's logo, it's styled BVLGARI, using the classical Latin alphabet in a nod to ancient Roman culture). In 1905, he opened the company’s flagship boutique on Rome’s Via dei Condotti. Since then, Bulgari has looked to Rome as a source of reference for its fanciful and decidedly romantic designs for necklaces, bracelets, earrings and other accessories.

Although the iconic jewelry house found success with its silverwork and Art Deco designs, popular through the 1920s, Bulgari’s signature style — bold, often using yellow gold embellished with big colorful gemstones — began to emerge when Sotirios’s sons inherited the business, in 1932.

The brand truly hit its stride in the dolce vita era of the 1950s and ’60s, when the founder’s grandsons Paolo, Gianni and Nicola Bulgari decisively departed from demure traditional styles to develop the house’s exuberant multi-gem looks, attracting celebrity collectors like Elizabeth Taylor.

In the 1940s, Bulgari debuted perhaps its most famous design, the Serpenti bracelet watch. The piece’s snakelike coils were made possible by the tubogas jewelry technique, which links a flexible series of thin horizontal bands. Both the sleek, modern tubogas construction and the sinuous snake motif continue to be synonymous with the Bulgari brand

On 1stDibs, the collection of vintage Bulgari jewelry includes rings, pendant necklaces, watches and other accessories.

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Creator: Bulgari
Dealer: Wrist Aficionado
BVLGARI Serpenti Viper Two-Coil Ring Rose Gold Full Pavé Diamonds 357262
By Bulgari
Located in New York, NY
Crafted from 18-karat rose gold and adorned with pavé diamonds, this Bulgari Serpenti Viper Two-Coil ring exudes elegance and sophistication. Perfect for those who appreciate avant-g...
Category

21st Century and Contemporary Italian Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, Rose Gold

Bvlgari Serpenti Viper Rose Gold Necklace 357864/357863
By Bulgari
Located in New York, NY
Introducing the captivating BVLGARI Serpenti Viper Necklace in Rose Gold, a stunning embodiment of seduction and glamour by Bulgari. This mesme...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, Rose Gold

BVLGARI Serpenti One-Coil Bracelet White Gold Diamond 345215
By Bulgari
Located in New York, NY
In a tribute to its spirit animal, Bulgari captures the power of seduction in this Serpenti Viper bracelet, camouflaging sensuality and temptation with a hypnotic design. Sophisticat...
Category

21st Century and Contemporary Italian Modern Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, White Gold

BVLGARI Serpenti Viper Ring 357876 Rose Gold and Diamonds
By Bulgari
Located in New York, NY
Crafted from 18-karat rose gold and adorned with pavé diamonds, this Bulgari Serpenti Viper Two-Coil ring exudes elegance and sophistication. Perfect for those who appreciate avant-g...
Category

21st Century and Contemporary Italian Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold

BVLGARI Serpenti Pallini Rose Gold Pave Diamonds Onyx Bracelet 358433
By Bulgari
Located in New York, NY
Presenting the iconic design of BVLGARI Serpenti Pallini, a symbol of elegance and sophistication. Crafted in 18-karat Rose Gold, this enchanting piece features radiant pave diamonds...
Category

21st Century and Contemporary Italian Bulgari Jewelry & Watches

Materials

Diamond, Onyx, Rose Gold

Bvlgari Serpenti Pave Diamond Necklace
By Bulgari
Located in New York, NY
Crafted from 18-karat white gold, this Bvlgari Serpenti necklace is a symbol of Bulgari's artistry and innovation. Featuring pavé-set diamonds , the head and tail of the serpent mimic the snake's scales and add elegant brilliance to the piece. A striking pavé set masterpiece weighing an impressive 75.45 carats, offers a spectrum of color ranging from E to G. In addition, the piece includes a pair of pear-shaped diamonds, weighing 0.80 carats exhibiting an exceptional purity of color, graded as D, and an immaculate clarity graded as VVS. More than just jewelry, this Bulgari Serpenti necklace...
Category

21st Century and Contemporary Italian Contemporary Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, White Gold

Bvlgari Serpenti RG Two-coil Rose Gold Full Pavé Diamond Bracelet 357270
By Bulgari
Located in New York, NY
Crafted from 18-karat rose gold and adorned with pavé diamonds, this Bulgari Serpenti Viper Two-Coil Bracelet exudes elegance and sophistication. Perfect for those who appreciate con...
Category

21st Century and Contemporary Italian Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, Rose Gold

Bvlgari Serpenti Rose Gold Diamonds and Black Onyx Necklace 358434
By Bulgari
Located in New York, NY
A distinctive interpretation of Bulgari’s icon of endless metamorphosis and unstoppable transformation, the Serpenti 18-karat rose gold necklace represents a captivating blend betwee...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, Onyx, Rose Gold

Bvlgari Serpenti Tubogas Two-Tone Double Spiral Watch 102680
By Bulgari
Located in New York, NY
Merging two of the most iconic symbols of Bulgari design, the Serpenti Tubogas watch coils the sinuosity of the snake with the contemporary soul of tubogas. This Serpenti Tubogas wat...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Stainless Steel

Bvlgari Serpenti Viper White Gold Diamond Earrings 348320
By Bulgari
Located in New York, NY
"In a tribute to its spirit animal, Bulgari captures the power of seduction in these Serpenti Viper earrings, camouflaging sensuality and tempta...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, White Gold

Bvlgari Serpenti Viper Thin Bracelet Rose Gold Set Full Pave Diamonds 353793
By Bulgari
Located in New York, NY
In a tribute to its spirit animal, Bulgari captures the power of seduction in this Serpenti Viper bracelet, camouflaging sensuality and temptat...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, Rose Gold

Bvlgari Serpenti Viper Ring 18 Karat White Gold Full Pave Diamond Set 345223
By Bulgari
Located in New York, NY
Introducing the mesmerizing BVLGARI Serpenti Viper One-Coil Ring in White Gold adorned with Pavé Diamonds, a symbol of sophistication and allure. Inspired by Bulgari's iconic spirit ...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, White Gold

Bvlgari Serpenti Spiga Two-Tone Rose Gold Malachite Dial Diamond 103626
By Bulgari
Located in New York, NY
Combining the audacity of Serpenti and the legend of “spiga” (the Italian word for spike), the Serpenti Spiga single-spiral watch in 18 kt rose gold emb...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, Rose Gold

Bvlgari Serpenti Viper White Gold Pave Diamond Two-Coil Ring 345226
By Bulgari
Located in New York, NY
In a tribute to its spirit animal, Bulgari captures the power of seduction in this Serpenti Viper Two-Coil ring, camouflaging sensuality and temptation with a hypnotic design. Sophis...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, White Gold

Bvlgari Serpenti Tubogas Three-Tone Double Spiral Diamond Bezel Watch 102948
By Bulgari
Located in New York, NY
Merging two of the most iconic symbols of Bulgari design, the Serpenti Tubogas watch coils the sinuosity of the snake with the contemporary soul of tubogas. This Serpenti Tubogas wat...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, Rose Gold

Bvlgari Serpenti Tubogas Stainless Steel & Rose Gold 103288
By Bulgari
Located in New York, NY
Made in Switzerland, this piece features the meticulous innovation of Italian creativity with a snake-like effect. The Bvlgari Serpenti Tubogas watch...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Rose Gold, Steel, Stainless Steel

Related Items
Bvlgari Serpenti Viper Diamond Band Ring 18K White Gold Size 57 US 8.25
By Bulgari
Located in New York, NY
Sophisticated and glamorous, this jewel coils around the finger featuring the precious beauty of the scales set alternatively with round brilliant cut diamonds in pave setting. Total...
Category

2010s Modern Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, White Gold

Rosior one-off Diamond Clamper Bracelet set in White Gold
By Rosior
Located in Porto, PT
Rosior 19.2K Contemporary White Gold "Clamper" Bracelet set with: - 133 diamonds with 1,39ct. It opens from the back and it is easily sizable. This unique piece comes with a Certific...
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Flower Pattern Pave Diamond Choker Necklace Made in 18k White Gold & Silver
By Artisan NYC
Located in New York, NY
"18kt:1.75g, Diamond:10.567ct, Silver:48.968g,,,, Size: 381MM"
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Bvlgari 18K Rose Gold Serpenti Viper Flexible Bangle Bracelet
By Bulgari
Located in Houston, TX
Brand: Bvlgari  Gender: Ladies Metal Type: 18K Rose Gold Length: 7.50 inches Width: 7.35 mm Weight: 25.22 grams 18K rose gold bangle bracelet. The metal was tested and determin...
Category

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Materials

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Bvlgari 18k White Gold Serpenti Viper Ring
By Bulgari
Located in Palm Beach, FL
Bvlgari Serpenti Viper band ring crafted in polished 18 karat white gold. The serpentine design coils around the finger in a flexible wrap style. Polished tapered serpenti sections open at the ends to allow the ring to be worn by various finger sizes. Fits approximate US finger sizes of 6-7.5 (Bvlgari's "medium" size). Signed 'Bvlgari AU 750 Made In Italy M' with serial number and Italian gold mark. Ring is accompanied by original satin Bvlgari ring box...
Category

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Bvlgari Diamond Serpenti Viper Double Coil Snake Ring in 18k White Gold
By Bulgari
Located in Philadelphia, PA
Bvlgari Serpenti double coil viper ring in 18k white gold. This Bvlgari snake ring from the Serpenti Viper collection features approximately 2.77 c...
Category

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Materials

Diamond, 18k Gold, White Gold

Bvlgari Serpenti Viper Wedding Band Ring 18K Rose Gold Size 47 US 4.25
By Bulgari
Located in New York, NY
Bvlgari captures the power of seduction in this Serpenti Viper wedding band ring. Sophisticated and glamorous, this ring coils around the finger striking with the precious beauty of ...
Category

2010s Modern Bulgari Jewelry & Watches

Materials

18k Gold, Rose Gold

18 Karat Choker 6.00 Carat Diamond Pave Necklace
Located in Laguna Hills, CA
Expertly crafted with 18 karats yellow gold, this stunning choker necklace boasts a 6.00-carat diamond pave. Elevate any ensemble with the perfect balance of luxury and elegance. The...
Category

21st Century and Contemporary American Art Deco Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold, Yellow Gold

David Yurman 18K Gold and Diamond Choker Necklace with Pave Set Diamond Center
By David Yurman
Located in Palm Beach, FL
This vintage David Yurman 18K yellow gold double wheat link necklace has, as it's centerpiece, a cushion shaped, rope edge plate pave set with fifty round brilliant cut diamonds havi...
Category

Late 20th Century American Modern Bulgari Jewelry & Watches

Materials

Diamond, 18k Gold

Bvlgari Serpenti Viper Bracelet 18K Rose Gold Size Small
By Bulgari
Located in New York, NY
Bvlgari Serpenti Viper bracelet crafted in 18K rose gold. This beautiful jewelry piece coils around the wrist and stands out thanks to the precious beauty of the scales and the disti...
Category

2010s Modern Bulgari Jewelry & Watches

Materials

18k Gold, Rose Gold

Bvlgari Serpenti Amethyst 18K Rose Gold Station Bracelet
By Bulgari
Located in Banbury, GB
SKU AT-2244 Comes With Full Set (Box + Card) Date 2018 Model Serpenti Serial Number LN*** Metal 18k Rose Gold Stones Amethyst Weight 9.1 g Length 20 cm Condition Excellent __________...
Category

2010s Italian Bulgari Jewelry & Watches

Materials

Amethyst, 18k Gold, Rose Gold

Bulgari Bvlgari Serpenti Viper Snake Diamond Rose Gold Band Ring
By Bulgari
Located in Holland, PA
18k Rose Gold Diamond Serpenti Viper Snake Band Ring by Bulgari. With 50 round brilliant cut diamonds VVS1 clarity, E color total weight approximately 1.1ct This ring comes with Bulgari box and service paper from Bulgari store...
Category

2010s Italian Bulgari Jewelry & Watches

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Diamond, Rose Gold

Previously Available Items
Bvlgari Serpenti Viper Slim Necklace 18 Kt White Gold Set Full Pavé Diamonds
By Bulgari
Located in New York, NY
In a tribute to its spirit animal, Bulgari captures the power of seduction in this Serpenti Viper necklace, camouflaging sensuality and temptat...
Category

21st Century and Contemporary Bulgari Jewelry & Watches

Materials

Diamond, White Gold

Bulgari jewelry & watches for sale on 1stDibs.

Find a range of Bulgari jewelry & watches available on 1stDibs.
Questions About Bulgari Jewelry & Watches
  • 1stDibs ExpertApril 5, 2022
    Whether or not Bulgari is handmade depends on the piece. Typically, skilled artisans working in the company's own factories located in Italy handcraft the Italian luxury brand's jewelry, bags and small leather accessories. Most of the manufacturing for Bulgari sunglasses is done by machine. Shop a range of Bulgari on 1stDibs.
  • 1stDibs ExpertApril 22, 2024
    Why Bulgari is spelled Bvlgari comes down to the concept behind the brand's logo and word mark. The actual name of the luxury jewelry house is Bulgari. However, its logo and trademark spell the name as BVLGARI to make it resemble the convention of the Latin alphabet as a reflection of the location of its headquarters in Rome, Italy. In addition, the "V" represents the initial of the last name of founder Sotirios Voulgaris. Find a diverse assortment of Bulgari jewelry on 1stDibs.
  • 1stDibs ExpertFebruary 13, 2023
    What the Bulgari Serpenti motif means is largely a matter of personal interpretation. However, Roman designs inspired the Bulgari Serpenti, and in Ancient Rome, snakes were symbols of fertility, rebirth and protection from evil. On 1stDibs, shop an assortment of Bulgari pieces.
  • 1stDibs ExpertApril 5, 2022
    There are a few ways to determine whether or not your Bulgari jewelry is real. First, Bulgari uses the highest quality material for all of its pieces, such as 18-karat gold, platinum, silver or steel with meticulously cut gemstones and diamonds. Second, all pieces should be stamped with “made in Italy” and a “BVLGARI” text. Note that Bulgari uses the classic Latin alphabet, which is why a “V” is used in place of a “U.” Browse a large collection of authentic Bulgari jewelry from some of the world’s top sellers on 1stDibs.
  • 1stDibs ExpertMarch 31, 2023
    Gèrald Genta designed the Bulgari Diagono. When the timepiece debuted in 1988, it was the first sports watch the Italian luxury fashion house and watchmaker had ever produced. As a designer and engineer, Genta transformed both the overall appearance of timepieces and how they function. He’s also one of the few watchmakers whose creations for brands other than his own earned him worldwide acclaim. Shop a collection of Bulgari Diagono watches on 1stDibs.
  • 1stDibs ExpertFebruary 13, 2023
    No, the Bulgari Serpenti watch is not waterproof. However, it is water-resistant up to 30 meters. Waterproof means that a timepiece blocks out water, while a water-resistant timepiece resists water entry but can let some moisture in. On 1stDibs, shop a collection of Bulgari Serpenti watches.
  • 1stDibs ExpertFebruary 22, 2021
    Jewelry made by the Italian luxury brand Bulgari is said to be among the highest quality jewelry in the world. Vintage Bulgari jewelry — available on 1stDibs — is highly sought after by collectors and enthusiasts alike. In fact, vintage Bulgari jewelry often shows up at international auctions.
  • 1stDibs ExpertApril 5, 2022
    How to clean a Bulgari B Zero ring depends on the material. You can clean the metal with a soft-bristled toothbrush, warm water and dish soap, and then rinse with lukewarm water. Use a cleaning product formulated for leather to clean leather rings. Wipe gemstones with a soft cloth. Bulgari recommends that you visit a Bulgari boutique once every year for professional cleaning. On 1stDibs, find a range of Bulgari B Zero rings.

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