Bvlgari Perfume Yellow

Greek silversmith Sotirios Voulgaris arrived in Rome in 1881 and set up his own shop there in 1884, calling it Bulgari, an Italianization of his last name (in the brand's logo, it's styled BVLGARI, using the classical Latin alphabet in a nod to ancient Roman culture). In 1905, he opened the company’s flagship boutique on Rome’s Via dei Condotti. Since then, Bulgari has looked to Rome as a source of reference for its fanciful and decidedly romantic designs for necklaces, bracelets, earrings and other accessories.

Although the iconic jewelry house found success with its silverwork and Art Deco designs, popular through the 1920s, Bulgari’s signature style — bold, often using yellow gold embellished with big colorful gemstones — began to emerge when Sotirios’s sons inherited the business, in 1932.

The brand truly hit its stride in the dolce vita era of the 1950s and ’60s, when the founder’s grandsons Paolo, Gianni and Nicola Bulgari decisively departed from demure traditional styles to develop the house’s exuberant multi-gem looks, attracting celebrity collectors like Elizabeth Taylor.

In the 1940s, Bulgari debuted perhaps its most famous design, the Serpenti bracelet watch. The piece’s snakelike coils were made possible by the tubogas jewelry technique, which links a flexible series of thin horizontal bands. Both the sleek, modern tubogas construction and the sinuous snake motif continue to be synonymous with the Bulgari brand. 

On 1stDibs, the collection of vintage Bulgari jewelry includes rings, pendant necklaces, watches and other accessories.

Rooted in centuries of history of adornment dating back to the ancient world, modern jewelry reimagines traditional techniques, forms and materials for expressive new pieces. As opposed to contemporary jewelry, which responds to the moment in which it was created, modern jewelry often describes designs from the 20th to 21st centuries that reflect movements and trends in visual culture.

Modern jewelry emerged from the 19th-century shift away from jewelry indicating rank or social status. The Industrial Revolution allowed machine-made jewelry using electric gold plating, metal alloys and imitation stones, making beautiful jewelry widely accessible. Although mass production deemphasized the materials of the jewelry, the vision of the designer remained important, something that would be furthered in the 1960s with what’s known as the “critique of preciousness.”

A design fair called the “Exposition Internationale des Arts Décoratifs et Industriels Modernes” brought global attention to the Art Deco style in 1925 and gathered a mix of jewelry artists alongside master jewelers like Van Cleef & Arpels, Mauboussin and Boucheron. Art Deco designs from Cartier and Van Cleef & Arpels unconventionally mixed gemstones like placing rock crystals next to diamonds while borrowing motifs from eclectic sources including Asian lacquer and Persian carpets. Among Cartier’s foremost design preoccupations at the time were high-contrast color combinations and crisp, geometric forms and patterns. In the early 20th century, modernist jewelers like Margaret De Patta and artists such as Alexander Calder — who is better known for his kinetic sculptures than his provocative jewelry — explored sculptural metalwork in which geometric shapes and lines were preferred over elaborate ornamentation.

Many of the innovations in modern jewelry were propelled by women designers such as Wendy Ramshaw, who used paper to craft her accessories in the 1960s. During the 1970s, Elsa Peretti created day-to-night pieces for Tiffany & Co. while designers like Lea Stein experimented with layering plastic, a material that had been employed in jewelry since the mid-19th century and had expanded into Bakelite, acrylics and other unique materials.

Find a collection of modern watches, bracelets, engagement rings, necklaces, earrings and other jewelry on 1stDibs.